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Luxury lifestyle brand, Shinola to produce high-end turntable.

Luxury lifestyle brand, Shinola to produce high-end turntable.

Shinola is an American luxury lifestyle brand which specializes in watches, bicycles, and leather goods among other items. However, the company recently decided to try its hand at crafting a turntable. Meet the new Runwell Turntable.

Like the rest of Shinola’s products, the Runwell Turntable doesn’t aim for the low end of the market. The use of solid aluminum, steel, and wood materials in the Runwell’s turntable design make it look elegantly styled and make it perfectly fit nicely in a living room. The turntable ships with a Ortofon 2M blue phono cartridge, plays records back at both 33⅓ and 45 rpm, and offers an RCA stereo line-out to connect to speakers.

The Runwell Turntable is available from Shinola’s website for a hefty $2,500, and comes in either natural wood or all black versions, each limited to a run of 500 units.